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Marketing Manager

Full Time
Beer-Sheva, New York, Remote
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About Valid Network

Valid Network is an Israeli blockchain cybersecurity and intelligence startup.

The company was founded in 2018 and raised funds from leading investors, such as Ten Eleven Ventures and JVP.

The company is headquartered in New York with offices in Israel.

Valid Network lets crypto investors trade with confidence with less risk and more visibility to new opportunities through continuous monitoring of blockchain networks,

deep analysis, and predictive insights on assets’ reliability and security.

We bring transparency, clarity, and value to crypto trade.

About This Role

We are looking for an experienced and enthusiastic Marketing professional with a track record of success and hands-on experience. You will join our growing team and work cross-functionally alongside our CEO, Product, and R&D departments. Your job will be to define, develop and execute global go-to-market strategy and multi-channel marketing programs.

Responsibilities

  • Developing and managing our brand language, strategy and identity.
  • Creating and maintaining core product messages & marketing collaterals, ensuring clear and powerful messages about our product and brand to our target market.
  • Take part in preparation and implementation of launches of new products, including positioning, assets and marketing tools.
  • Develop and optimize marketing campaigns such as webinars, online/offline events, online advertising, and more.
  • Work with lead generation and content agencies to produce materials such as messaging, value proposition, copy, content brochures, Newsletter and customer-facing decks, that are in line with our business goals and objectives, targeted to the appropriate audience to create lead generation opportunities.
  • Manage our social media presence across all digital channels.
  • Strategically integrate new marketing tools and tactics, including digital marketing (e-mail, newsletters, webinars, events, social media and search engine marketing).
  • Research the market, competitors, and identify potential partnerships.

Required Skills and Experience

  • Marketing degree or equivalent experience working on a marketing team
  • 1-3 years of work experience as a marketing professional, preferably within a startup environment
  • Excellent English written and verbal skills, relationship-building skills, organizational skills and the ability to collaborate with a variety of cross-functional teams
  • Strong understanding of creative workflow and time management skills
  • Confident and dynamic personality
  • Strong creative outlook with a learner mentality

Desired Skills and Experience

  • Experienced in B2B/B2C Marketing, including ABM, preferably in pre-launch stage.
  • Blockchain/Crypto and Fintech relevant experience and knowledge is highly desirable. 
  • Ambition to grow with the Company.

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